Project

Worked on ongoing visual and graphic design support for Oberlo (a Shopify app and marketing platform for online merchants), helping bring clarity and personality to their brand and content.

 

Objective

Create visuals, graphics, and design assets that support Oberlo’s content and marketing efforts - making complex ideas more approachable and visually engaging.

 

My Role

I was responsible for:

• Designing graphics for marketing and content

• Creating visual elements that align with Oberlo’s brand style

• Developing assets for various digital touchpoints and campaigns

This was an ongoing visual design project focused on supporting the platform’s needs.

​

Design Approach

I focused on clarity and consistency, ensuring visuals help communicate ideas quickly while feeling friendly and polished. The work balanced practical storytelling with a visual style that fits Shopify and Oberlo’s ecosystem.

 

Outcome

Delivered a steady stream of design assets that elevated Oberlo’s visual presence across marketing and product touchpoints — helping their team communicate more effectively with users and merchants.